Krispy Kreme

Data Rack Installation Project

Krispy Kreme is an international retailer of premium-quality sweet treats, including its signature hot Original Glazed® doughnut. Headquartered in Winston-Salem, NC, the company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937.

Businesses like Krispy Kreme expect their IT investment to impact the bottom line in a positive way; to increase sales, decrease operational costs and manage product quality. According to Siemens in a recent study, network cable issues are responsible for 21% of all network downtime. And according to the same source, network downtime costs between $1,000 and $50,000 and hour. So, the successful delivery of information within and across all Krispy Kreme locations is an absolute necessity. To that end, a reliable, high-performance IT cabling foundation is key. Structured cabling is often the basis of an efficient and functioning information network. The right infrastructure for Krispy Kreme ultimately means smoother operations and ultimately, better customer experiences.

Unsightly wires, plugs and racks look messy and disorganized. That is not the impression any company wants to give its customers. Macro Integration Services mitigated this issue for Krispy Kreme by installing structured cabling, data racks, servers and routers in 80 stores using our proven methodology providing a uniformed experience to all locations.

Macro Integration Services
311 South Regional Road
PO Box 939 (Colfax, NC 27235)
Greensboro , NC  27409

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